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  1. Home
  2. Archives
  3. Vol. 39 No. 2 (2019): (April-June)

Published: 2019-06-29

Articles

Contents

Editor Editor
PDF

Foreword

Editor Editor
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Moderating Effects of Hofstede’s Cultural Dimensions on Relationship between AEWOM and FEWOM in Thailand

Aya Fukushige, Mayuree Aryupong, Phacharaporn Phijaranakul
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On New Ventures’ Board of Directors: Formation, Adjustment, and Influences on Internationalization

Anthony Kuo, Ming-Sung Kao, Nichanan Sakolvieng
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The Mediating Effect of Customer Knowledge Sharing on Organizational Performance

Khalid Abdul Wahid, Ahmad Suffian Mohd Zahari, Shahsuzan Zakaria, Hatinah Abu Bakar
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Does E-Marketing Mix Influence Brand Loyalty and Popularity of E-Commerce Websites?

Sriram K. V., Kathakali Phouzder, Asish Oommen Mathew, Sumukh Hungund
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Effects of Product Quality, Service Quality and Price Fairness on Customer Engagement and Customer Loyalty

Darwin Dhasan, Mayuree Aryupong
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ARTICLE REVIEW: Why Great Innovation Needs Great Marketing

Pattaraporn Ketwan
PDF

ISSN 0858-0855

e-ISSN 2730-3543

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Scopus Citation 2023

SCImago Journal & Country Rank

ABAC JOURNAL
Assumption University
Hua Mak Campus
Ram Khamhaeng 24 Rd., Hua Mak
Bang Kapi, Bangkok 10240, Thailand.

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