Limlahapun, Narumol, and Kanyamon Kanchanathaveekul. “Development of Innovation Management Strategies and Success of Thai Dessert Business in Central Region of Thailand”. ABAC ODI JOURNAL Vision. Action. Outcome 6, no. 1 (January 31, 2019): 179-191. Accessed July 12, 2025. https://auojs.au.edu/index.php/odijournal/article/view/3274.